ComparisonUpdated Sep 2026 · 8 min read

Best watch dealer software: 3 tools compared

This comparison is WatchTraderHub, Kigu, and Movement OMS.

Who this is for

This is for a dealer running a real operation: staff, one or two marketplaces, tax filings, and an accountant or lender who reads the books. A dealer doing a handful of deals a month off a spreadsheet does not need roles, commissions, and QuickBooks posting.

What to check before you compare

Inventory control. Reference, serial number, condition, accessories, location, cost, and status on every watch.
Deal accounting. Purchase cost, sale price, fees, expenses, and gross profit on the same record.
Documents and tax. Invoices, consignment settlements, and an export the accountant can use.
Sales channels. One inventory record that updates a marketplace, a website, or both.
CRM and sourcing. Buyer requests, seller submissions, wish lists, and follow-up in one place.
Team operations. Staff can work a deal without seeing what the business paid for it.
Pricing and limits. Caps on inventory, seats, or transactions that decide what growth costs.

Software	Best fit	Inventory and operations	Accounting and documents	Channels and CRM	Pricing
WatchTraderHub	Multi-channel sync across marketplaces and the counter.	Full lifecycle inventory, barcode labels and scanning, stock by store and safe, spare parts, CSV import, and a database of over 5,000 references.	Invoicing with margin scheme and standard VAT, tax settings, accountant exports, channel analytics, aging buckets.	Chrono24, eBay, WooCommerce, Shopify, and the dealer's own website. Client CRM with wish lists, team roles, and commissions.	Free up to 15 watches. Starter €99/mo (50 watches). Pro €149/mo (100 watches). Business €249/mo (250 watches). Enterprise on request.
Kigu	Consignment, multi-currency deals, and tax-ready records.	Serial numbers, condition, papers, box status, transactions, fees, expenses, and consignment agreements.	P&L, stock ageing, CSV and XLSX exports, a tax ledger for 46 countries, margin-scheme and VAT/GST treatment.	Live market prices, plus contacts for customers, suppliers, and dealers. Built around Chrono24 and WhatsApp trading, not marketplace sync.	Free plan with core features. 7-day trial of everything. Pro $59/mo or $590/yr, unlimited inventory and transactions.
Movement OMS	One deal record from intake through QuickBooks.	CRM intake, seller submissions, buyer requests, sourcing, and inventory with landed cost, location, condition, and status. Requests matched against stock already held.	Cost basis, sold price, gross profit, and payments on the deal. Close posts the bill, balance sheet, and COGS to QuickBooks. Branded PDF invoices and deal splits.	Dealer website and Google Shopping feed update from the same close. Unlimited seats.	$299/mo flat, unlimited seats. 14-day trial.

The tools

WatchTraderHub

WatchTraderHub is strongest when the daily problem is keeping listings and stock in step across channels. One inventory can connect to Chrono24, eBay, WooCommerce, Shopify, and the dealer's own website; a sale on any of them pulls the watch off the rest. The CRM adds wish lists matched to inventory, duplicate merging, and purchase history. Team roles let staff sell without seeing what the business paid for a watch.

Kigu

Kigu is built around the financial record of each watch: serial number, condition, papers, and box status on the item, with buys, sells, and fees on the transaction. It handles tax treatment for 46 countries, keeps exchange rates per deal, and exports to CSV and XLSX for an accountant. Consignment agreements, purchase and sales invoice drafts, and staff commissions stay linked to the deal. Kigu names Chrono24 and WhatsApp trading as its main channels rather than marketplace sync, and its site does not mention QuickBooks posting.

Movement OMS

Movement OMS puts CRM intake, sourcing, inventory, deals, invoices, and accounting on one record. A buyer request or seller submission enters the queue, gets matched against stock already held, and moves into a selling queue otherwise. The deal carries cost basis, sold price, gross profit, and payments; closing it posts the bill, balance sheet, and COGS to QuickBooks and updates the dealer's website and Google Shopping feed. The plan is $299 a month with unlimited seats and a 14-day trial.

WatchTraderHub's free tier caps out at 15 watches. Its paid tiers cap inventory at 50, 100, or 250 watches; unlimited inventory needs a custom Enterprise quote.

The split

Use WatchTraderHub when multi-channel sync, barcode labels, and VAT-aware invoicing are the daily problem. Use Kigu when consignment, cross-border currency, and tax-ready deal records matter most. Use Movement OMS when the same deal needs to close, post to QuickBooks, and update the site without re-entering anything.

Price

$299 a month, unlimited seats. 14-day trial. See pricing.

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Questions

What is the best watch dealer software for a small team?Look for seat pricing that does not punish headcount, role controls that hide cost from reps, and margin visibility that is not locked in one person's spreadsheet. WatchTraderHub and Kigu both list staff commissions. Movement OMS adds unlimited seats, deal splits, and payouts for partners and salespeople.

Which one supports consignment?Kigu is built around it: consignment agreements, invoices, settlements, and staff commissions stay on the deal. WatchTraderHub lists consignment among its dealer tools. Movement OMS has inventory on memo and deal splits, but no dedicated consignment workflow.

Which one posts to QuickBooks?Movement OMS posts the bill, balance sheet, and COGS to QuickBooks when a deal closes. WatchTraderHub and Kigu don't mention QuickBooks; Kigu exports accountant-ready CSV and XLSX instead.

Which one has a free plan?WatchTraderHub's free tier covers up to 15 watches. Kigu's free plan covers core features, plus a 7-day trial of everything. Movement OMS is one paid plan at $299 a month, with a 14-day trial and no free tier.

Which one covers the most sales channels?WatchTraderHub connects Chrono24, eBay, WooCommerce, Shopify, and the dealer's own website. Movement OMS updates a dealer website and Google Shopping feed when a deal closes. Kigu's channels are Chrono24 and WhatsApp trading, not marketplace sync.

Does any of this replace an accountant?No. All three organize records, invoices, and exports. The accountant still decides how the business handles its books and tax filings.

Put your next deal through Movement OMS.

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